For Norefjell Ski & Spa, summer isn't the off-season, it's just a different kind of adventure. We created a visual system that uses the altitude as a dynamic guide to the mountains.

By turning the "meter above sea level" into a storytelling tool, I was able to showcase the diversity of the Norefjell-region. Whether it’s a quiet morning at the spa or a rugged cycling trail on the peaks, this campaign connects every experience through a single, horizontal narrative.

Team: Sondre Nygård, Anine Heitun, Helle Hartz