Website
Rørosmeieriet is defined by the honest, slow craft of organic dairy, but their digital presence had fallen behind the quality of their products. Ahead of the launch of their new experience center, we at Frontal built them a website that finally matched their reputation. We focused on the "slow food" philosophy, telling the story of why good food takes time and why that patience is worth it.
We also introduced the Belwe typeface, to ground the brand further, adding a tactile, nature and inspired character that reflects their organic roots.
Packaging
As the main design partner for Rørosmeieriet, we continusly maintaned and updated their packaging, including transferring their artworks from normal white cardboard to brown unbleached carton. This shift reflected on the brand’s organic roots, bringing a tactile, earth-friendly quality to their milk products.
Team: Andrew Boothman, Kurt Näslund, Lars Geithe

